Promax
Promax is renowned for its commitment to cutting-edge architecture that blends modernity with affordability. Promax legacy is rooted in reshaping skylines with daring designs that are accessible to all. Taking pride in their heritage, which embodies a relentless pursuit of surpassing traditional construction standards and architectural norms, Promax sought a mark that embeds their history and tradition.
The Promax logo is a representation of sophisticated architectural expertise, embodying a perfect fusion of modern innovation and harmonious balance, the pillars of our brand's legacy. Drawing our ideas from modern and innovative architectural success, we transformed the 'P' and 'M' alphabet in the brand name into a strikingly abstract triangular form. This choice of shape is a deliberate nod to the strength and stability fundamental to architectural masterpieces.
The asymmetry of the mark's sloping side, combined with the strategic use of a bold and light typography weight system, injects a sense of motion reflecting the Promax ethos of continuous growth elevated above conventional standards —like a building rising from its foundations.